Arteriors
The Ask
For 35 years Arteriors has been a premier, design community resource for luxury lighting, furniture, home accessories and more. With a vision rooted in art, architecture and design throughout the globe, the brand approached us to help them grow their already-successful organic social media programming by implementing a more intentional strategy supported by paid media.
By developing a more regular posting cadence that includes a mix of brand assets and user generated content, we built a strong foundation from which to launch a paid media strategy, increasing Instagram impressions by 25% and follower growth by 13% (September 2021—September 2022). Concurrently, we’ve incorporated Instagram reels as an important content pillar. This includes creating weekly reels, as well as providing creative direction to the in-house video team.
We’ve also worked closely with the executive sales team at Pinterest to fully leverage the potential of the platform for driving sales, and have implemented a strategy that has generated a 12-month sales revenue of $1M+.